Case Study - SunTec
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Challenges
When SunTec came to us, they had a half-finished website another designer had put together. They wanted to start attracting business from the internet, both through search engines and email marketing.
Strategy
During January and February, we designed a beautiful and informative website and launched a search engine campaign.
Results
- Achieved #1 position in Google for highly coveted industry keyword, “phoenix auto glass” and has maintained that position for more than one year.
- Client retention rate of 20% as compared to industry average of 2%, attributable to the monthly email newsletter.
- After 6 months, 70% of web traffic coming from natural search engine listings (non-paid). So, was finally able to eliminate the $3000/month pay-per-click budget and focus solely on organic/natural listings efforts.
“For the past three years, our website has been instrumental in the success of my auto glass company. My website is ranked #1 for many competitive keywords on Google. Because of the Internet, I’ve enjoyed exponential new inquiries, not to mention my 20% repeat customer rate. I often hear from customers that they choose to do business with us because our website is so professional and easy to navigate.”
-William B., Owner of SunTec Auto Glass